Sweet Treats By Hayley

What started as casual baking for family and friends has grown into one of Pelham’s newest storefront bakeries. Sweet Treats By Hayley opened its Pelham Parkway storefront in the spring of 2025, according to coverage in the Shelby County Reporter, giving owner Hayley a physical home base after years of building the business through custom orders and word of mouth. The move into a dedicated storefront gave Pelham shoppers a place to stop in rather than relying entirely on pre-orders and pickup arrangements, a shift Hayley had been building toward since turning the bakery into a full-time venture back in 2018.

Hayley’s baking style traces back to her late great-grandmother, whose recipes she still leans on for the shop’s from-scratch approach. Her love of baking started in childhood, spending hours in the kitchen making sweets for family and friends whose encouragement eventually pushed her to treat it as more than a hobby. What began as a full-time venture in 2018 has turned into a small-batch bakery built around the idea that every dessert should feel personal, a small piece of someone’s story rather than a mass-produced treat grabbed off a shelf. Hayley has said the growth has never been hers alone, crediting family, friends, and loyal customers for helping get the business to a storefront.

The menu covers a wide range of scratch-made goods: custom cookies decorated for holidays and special occasions, cookie cakes sized for celebrations, cinnamon rolls, and full custom cakes for birthdays and weddings. Case Cakes, ready-made rather than custom-ordered, start at forty dollars and rotate through flavors like strawberry depending on what is in the case that week, part of a broader rotating What’s in the Case selection that changes from week to week. Seasonal and themed items rotate through regularly too, from football-season cookie boxes and mini packs during game days to holiday-specific treat boxes and a recurring back-to-school presale built around whatever occasion is coming up next on the calendar. A ten-inch cookie cake runs twenty-five dollars, while a two-piece cookie set starts at seven, keeping the shop accessible for both small everyday treats and larger celebration orders.

Wedding services and baking classes round out the offerings, positioning Sweet Treats By Hayley as more than a walk-in cookie counter. Couples can order a wedding sample box before committing to a full order, and the shop runs its own baking classes for anyone who wants to learn the techniques behind the decorated cookies rather than just buy them. The shop has built its identity around milestone moments, wedding cakes, birthday orders, and the kind of custom pieces that require a real back-and-forth with a customer before the final design comes together. Beyond the case, the site’s shop sections cover a Back to School presale, a standing cinnamon roll collection, and holiday and seasonal treat lines that rotate in and out depending on the time of year, giving repeat customers something new to check for well beyond birthdays and weddings. That personal touch has carried over from Hayley’s home-baking days, even now that she has a proper storefront on Pelham Parkway to work from.

The shop also ships nationally, with free shipping on orders over one hundred dollars, extending the reach of a business that started with a single home baker and a family recipe box. The move into a dedicated storefront, covered locally by the Shelby County Reporter, marked a turning point for the business. For a bakery that grew out of a family recipe box and a full-time job change in 2018, the Pelham Parkway shop represents years of steady growth built one custom order at a time, and it now stands as one of the few genuinely independent bakery storefronts serving the Pelham community directly.